• Help Your Target Market through Their Buyer's Journey with a Business Blog

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    Competition for customers' time, attention, and dollars is fierce, especially on the Internet. If you wait to engage with them until they are already looking for a specific product or service, another provider may have already started building a sales relationship with them. Engaging with individual customers long before they're ready to make a purchase, however, can be prohibitively expensive. So lay the groundwork to capture leads' and customers' attention with a business blog. Here's how: