DMVG Blog

Identifying Pop-up Support Fraud on a PC

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The latest pop-up support scams use remote software to gain desktop access to a victim’s computer. Pop-up support scams are a malicious threat to a PC operating system, stored files, and a victim's PayPal, credit card or bank account.

Third-party Technical Support Advertising Fraud

In 2014, Microsoft filed a lawsuit against a company operating a remote access scam with the software brand’s trademark. Identifying fraudulent pop-up support messages, say consumer advocates, is not always easy. While not all criminals are so brazen as to appropriate trusted software branding as part of a scam, use of a solution product name is often enough to mislead a computer user to respond to a phony technical support prompt.

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The 3 Ways Your Website Will Hurt You More Than Help

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Building a website is a serious investment for any business. It is the focal point of all your online activity and your brand's growth. Through both organic and paid traffic, you have the potential to attract an unlimited number of prospects while building and maintaining relationships with customers. Regardless, there are ways your website will hurt you more than help.

As you may already know, attracting visitors is only half the equation. Once on your website, your visitors must engage with it. Your website may look awesome, but if people are not reading your content, clicking call-to-action buttons, and ultimately converting leads, then it is not doing its job. Don't you agree? 

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Cybersecurity - Top Concerns for 2017

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Anyone paying attention to the news in 2016 has probably heard of the growing threats that some companies have already had to meet head on.  As hackers and criminals become more sophisticated in their methods, it is even more important for businesses to ensure they prepare for anything that might occur in 2017.

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The Relationship Between SEO and Social Media

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One of the greatest benefits of content marketing is the organic reach or free website traffic. SEO works to ensure your web page ranks high of results pages, and receive the most natural traffic possible. Similarly, social media seeks organic traffic, but accomplished this task through promotion and audience building. Does that sound about right to you? Not surprisingly, marketing in the digital age is a bit more complicated.

The world of organic and earned online marketing is interconnected. Content marketing, SEO, and social media are all elements that combine within the same system. Therefore, each must work in union to attract visitors and increase the traffic to your website. This marriage exists because search engines are working hard to provide their users with only relevant and authoritative results. When the three are linked within the same strategy, a self-sustaining cycle develops.

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