DMVG Blog

What Are the Benefits of Email Marketing for Bloggers?

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Does email marketing provide any real benefit over other online marketing and content distribution? The answer is yes. And not only can it produce better returns on investment, it can produce better user engagement than other marketing strategies. Today's article explores the main benefits of an email marketing program for bloggers. 

Granted, choosing where to invest marketing dollars is not something most bloggers take lightly. However, while you must attract new visitors, you also need to keep them coming back. Regardless, you simply cannot spend a lot of time and money with something that does not deliver good results. Email marketing is cost-effective and provides the capability to reach the people most likely to visit your website and engage with your content. Could you use that?

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How to Increase Comments on Your Business Blog

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There are many benefits your business blog can produce. One of the most valuable is by providing social proof and user generated content. As with reviews, comments provide visitors with valuable insights into how your customers authentically feel about your company. Moreover, blog comments can validate a perception of authority. Are your business blogs attracting comments?

There are millions of blog entries created every day, each competing for your readers. If your business website and content is not focused on user engagement and commenting, then you simply cannot expect your readers will act. Commenting must be easy, but the content should also be worth engaging with. Below, we have listed several strategies to increase comments on your business Blog. 

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How Long Does it Take to See a Return from Blogging?

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Blogging is not an online marketing strategy that provides overnight results. However, blogging can provide long-term growth with a greater return on investment compared to other options, such as pay-per-click campaigns. Regardless, it is easy to start to doubt blogging's effectiveness when results are not immediate. As with most things, success relies on focus and persistence. Bluntly, most who fail at blogging simply lack the commitment. 

Take a moment to consider the issue of focus and persistence with this analogy. Every new year, thousands of people make the resolution to lose weight and get fit. Nevertheless, after a few short weeks, many will throw up their hands, proclaiming their diet and exercise plan is not providing sufficient results. They need to drop 80 pounds, but losing .5 to 1 pound a week is not worth the time or effort. That said, a year later, those who stick with it are fit, slim, and running marathons. The only difference is one person had the foresight and patience to do the work, and the other did not. Blogging requires a similar commitment.

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Inbound Marketing - 3 Blogging Trends for 2017

Inbound Marketing - 3 Blogging Trends for 2017

Bloggers and social media influencers now play an increasing role in the information industry. In some niches, like fashion, travel, food, and even news, a blogger's influence can even surpass that of traditional print and broadcast media. There's no question that the business of blogging is getting more competitive. To become and remain successful, bloggers have to study trends and adjust accordingly. Here are 3 blogging trends for 2017 that you should follow:

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The Relationship Between SEO and Social Media

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One of the greatest benefits of content marketing is the organic reach or free website traffic. SEO works to ensure your web page ranks high of results pages, and receive the most natural traffic possible. Similarly, social media seeks organic traffic, but accomplished this task through promotion and audience building. Does that sound about right to you? Not surprisingly, marketing in the digital age is a bit more complicated.

The world of organic and earned online marketing is interconnected. Content marketing, SEO, and social media are all elements that combine within the same system. Therefore, each must work in union to attract visitors and increase the traffic to your website. This marriage exists because search engines are working hard to provide their users with only relevant and authoritative results. When the three are linked within the same strategy, a self-sustaining cycle develops.

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