In today's technological world, web sites are mandatory for any business looking to thrive in the marketplace. But not just any site will make an impact on potential customers; it is also necessary to have a responsive website.
When a website is "responsive", it can be viewed on any sized screen with equal quality of design. Most likely, you have seen websites that aren't responsive--while they are nice on a computer, on a phone their font is tiny and you have to zoom in to click on buttons. The key to having a successful business is not having those issues, and here's a few reasons why.
- People are becoming increasingly reliant on their phones. How often do you go to your computer to look something up? Chances are, you do most of your internet-surfing online or through social media. You are not alone; according to one study, 50% of Americans also reach for their phones to do searches.
- A responsive website will look more professional on desktop too. Even among laptop and desktop computers, screen sizes vary. Using a responsive website will help you avoid your content being too small for the screen and the ugly space-fillers that come with that. Additionally, if a customer resizes the window, they will still be able to see all of your content.
With a more professional look for both mobile and desktop interfaces, having a responsive website is a must for any sized business. If you have any questions about the merit of responsivity or need help implementing it on your site, contact us.