DMVG Blog

The 3 Ways Your Website Will Hurt You More Than Help

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Building a website is a serious investment for any business. It is the focal point of all your online activity and your brand's growth. Through both organic and paid traffic, you have the potential to attract an unlimited number of prospects while building and maintaining relationships with customers. Regardless, there are ways your website will hurt you more than help.

As you may already know, attracting visitors is only half the equation. Once on your website, your visitors must engage with it. Your website may look awesome, but if people are not reading your content, clicking call-to-action buttons, and ultimately converting leads, then it is not doing its job. Don't you agree? 

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Website Workflow and Building Customer Relationships

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Great!  You've finally gained a web presence online for your small business.  You listed your business name, your location and contact information and what product or service you offer.  Now you might think the next step is to simply step back and wait for new business to flow in.

You most likely will win some new business by having an online presence, but a website is really much more than that.  In previous decades, small businesses would advertise in local newspapers, magazines or perhaps even run TV ads.  A clever jingle or a humorous skit was enough to build your brand and connect with customers.  Of course, newspaper and particularly TV ads, were quite expensive and some small companies could never afford such large expenditures.

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4 Devastating Side Effects Of A Bad Website Design

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Business owners today can no longer afford to remain offline. Maintaining an active presence on the web builds authority and credibility while attracting new customers in the process. But you'll want to follow good design practices when developing your site. If not, you could suffer from the following side effects of a bad web design.

#1) Lower Search Rankings

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Website Domain Names-Do They Really Matter?

Domain names - Do they really matter?

For some businesses, selecting a domain name for their new website is easy. After all, Burkett Plumbing Supply is clearly going to want BurkettPlumbingSupply.com for the name of their website. It may seem like a "no-brainer" as to why they would choose this domain name, but there are actually important reasons as to why it matters that they select this particular name for their site.

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Don't Get Stuck in the Dark Ages!

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It is no secret that the use of mobile technology is growing, from phones to tablets the market has seen an almost unprecedented growth in the past three years. With Millennials taking over the workforce and Generation Z not far behind, we would be fools not to realize this trend will continue. So why then are so many companies resisting moving toward mobile-friendly websites? It is understandable that the investment seems expensive and time-consuming, but here are five of the many reasons it is not only worth it but ultimately essential.

1. Mobile Friendly Applies to More Than Just Phones:

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