Blogging is not an online marketing strategy that provides overnight results. However, blogging can provide long-term growth with a greater return on investment compared to other options, such as pay-per-click campaigns. Regardless, it is easy to start to doubt blogging's effectiveness when results are not immediate. As with most things, success relies on focus and persistence. Bluntly, most who fail at blogging simply lack the commitment.
Take a moment to consider the issue of focus and persistence with this analogy. Every new year, thousands of people make the resolution to lose weight and get fit. Nevertheless, after a few short weeks, many will throw up their hands, proclaiming their diet and exercise plan is not providing sufficient results. They need to drop 80 pounds, but losing .5 to 1 pound a week is not worth the time or effort. That said, a year later, those who stick with it are fit, slim, and running marathons. The only difference is one person had the foresight and patience to do the work, and the other did not. Blogging requires a similar commitment.Add a comment